Mark
︎CATALOG/COLLATERAL.


T26 FontKits.


SINCE THE FOUNDING OF THE T26 TYPE FOUNDRY IN 1994, THE STRATEGY FOR PRESENTING NEW FONTS, COLLECTIONS, MERCHANDISE AND OTHER ASSORTED PRODUCT OFFERINGS WAS TO PACKAGE THE MATERIALS IN LIMITED EDITION “FONT KITS” PRODUCED AT THE HIGHEST LEVEL POSSIBLE, AND OFFERED FOR FREE.


Each time a new collection, promotion or even presentation at a conference was completed, a completely new approach to the packaging was created. Two examples are the Metal Type Book and the aTypi Boxset. Each font kit was done only once in quantities of 5000 and never produced again.




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