The Cartype book.

This is a comprehensive look at the typographic and graphic language of the automotive industry, which showcases logos, emblems and type elements used in the vehicles produced throughout the world.

 

The Cartype book will also include ongoing series, and in the "Make & Model" suppliment - Fontsmith looked at how font styles are used by ten luxury automotive brands on the web and in their marketing and advertising campaigns.

In addition to the book, there are a series of support large-format newspapers that showcase specific ares of the automotive world, like the first one below on hood ornaments...

ho_0830-cover_2500w.jpg
ho_0843_2500w.jpg
ho_0846_2500w.jpg
ho_0855_2500w.jpg
ct_blurb_emblems_book_GIFF_2500w.gif